Monday 22 April 2013

How to make money with a blog


 
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How I replaced my day-job with earnings from this blog

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In 2 years I went from not knowing what a blog was to making more money blogging than my day job.

The purpose of this article is to show you how to make money with a blog. I suspect most people won’t stick with it long enough to make a full-time income, but even making an extra few hundred dollars a month isn’t too bad either (here are 23 other ways to make money as well).
This article is extremely long (more like 10 articles), but I wanted it to be a thorough and helpful resource for those wanting to start a blog or make some more money from the one they already have.
I should also mention that I really haven’t written about blogging or making money from blogs on ChristianPF yet, because I wanted to make sure that it was a viable option for making some cash. Now that I have found that it is, I decided to pour out everything I learned the last two years about it…

How it all started for me

About 2 years ago I was talking to a friend of mine about the idea of building websites full of free information to help people. After brainstorming a bit, I got a couple ideas of topics that I was passionate about: Proverbs and Personal Finance.
My first idea was to post a Proverb each day and comment on it. As I explained my idea further to him, he informed me that I would basically have a blog. I didn’t know what a blog was, but I thought, “oh, ok, sure.”
So, over the next few weeks I read as much as I could find about blogging and ultimately decided on creating a blog about Personal Finance from a Christian perspective. I had been very interested in helping people with their money, so blogging seemed like a great way to reach people all over the world.
blogging kindle ebook
Over the next couple months, I started writing articles and officially launched ChristianPF in June of 2007. At this point I had thought about making money from the site, but had no idea how and honestly didn’t really think it was possible to make a living at it. I threw up an Adsense ad just to see what would happen and I still remember how excited I was when I saw that I had made my first 7 cents!
From there, I set a goal to make $100 by the end of 2007 which was pretty easy to accomplish – even without knowing anything. I should also mention that from June 2007 to June 2008 I spent about 4-6 hours each weekend writing articles and averaged about 4 new articles each week. And I spent a few more hours each week on site maintenance, emails, social media, etc. So in total I probably was spending about 10 hours each week working on the site.

Getting laid off

In July 2008 things got interesting. The large brokerage firm that I had worked 5 years for was bought out by a larger firm. I was told that my department would no longer be needed, so they handed me a severance check and I was on my way. By this point I was making some money from the blog, but not enough to even pay the rent each month.

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After much prayer I decided against looking for another “day job” and decided to work full time on building the blog. Thankfully we had paid off most of our debt, and had my wife’s income as a support to buy us some time. I figured I would give it a shot for a few months and if it didn’t work out I would find another 9-5. From that point, the income generated from this website has increased each month and in February 2009 it exceeded my monthly income from my old day job.
I am still a little bit in awe and can’t believe that I am actually paying the bills from this website!. But, I thank God everyday that I get to do this – I really did not like working in Corporate America and am so thankful! It is hard work, but it doesn’t really seem like it when you are doing something that you are passionate about and love doing it.

4 Steps to Get Started Blogging in 10 Minutes!

This is just a quick cliffnotes version for committed bloggers only. These recommendations aren’t best suited for those dabbling with blogging, but they are the things that I would do if I had to do it all over again.

1. Find a domain name

Picking a domain name at psychicwhois
  • Go to psychicwhois.com and search until you find a domain name that is available (green ones are open, red ones are taken).
  • If possible aim for one that has at least of the keywords you would like to be found in the search engines for.

2. Get a domain name and web hosting package from Hostgator (my recommended host)

Getting Blog Hosting From Hostgator
  • Head over to Hostgator and select either the “Hatchling” or “Baby” plan.
picking hosting package from hostgator
  • Then make sure to register the domain that you found in the first step.
  • Next enter “ChristianPF” as a promo code and it will knock 25% off for you.
Enter domain and coupon code
  • Now follow the remaining steps to complete your purchase.

3. Install WordPress (with a little help)

Installing wordpress on your blog
  • Either watch the video above for detailed instructions or just jump on the phone or use the chat box with Hostgator.
  • When you get them on the line just tell them that you want to install WordPress on your blog.
  • They should hold your hand and walk you through the process (if they don’t please email me). When complete ask them for the WordPress login information.

4. Login to WordPress

  • Once they give you the login information you can go to http://www.yourdomain.com/wp-admin and login.
  • Now that you are logged in to WordPress you can begin making changes to your site and or publish your first post.
So that should get you up and running. If you are new to WordPress you can learn the basics of running a WordPress blog in my Blogging 101 course.

Blogging basics

I am going to try to boil this down to the essentials. There are whole books written on this subject, so I am not going to try to cover everything here. If you are looking for a good book about blogging for beginners, I suggest reading Darren Rowse’s “31 Days To A Better Blog”. But for a quick, bottom-line version keep reading…

What is a blog?

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A blog is short for “weblog”. Basically, it is just a website that has entries listed in reverse chronological order. The original idea behind it was to be a online journal or diary that was updated daily (or as frequently as the writer chose). Over the last decade many software programs and blogging platforms have been created to make the process VERY EASY. As the blog writer, depending on which platform you use, you can just type your entry, press submit and it shows up on your blog for the world to see. Most bloggers don’t know any programming languages and are not “techies.” Starting a blog is one of the easiest ways out there to start a website. If you haven’t started one yet, why not try it? It can be very quick to set up and can be completely free.

Is it easy to start a blog?

It is very easy. Even if there are steps along the way that are confusing, there are plenty of resources to get the help you need. There are over 20 million blogs in existence, so it can’t be that difficult.

How much does it cost to blog?

There are many services that allow you to start a blog for free (see below). I suggest using one of the free services to get a basic feel for blogging and “get your feet wet.” Once you decide you want to stick with it and that you want to make money with your blog, I suggest moving up to a self-hosted blog (see below). Anyone who is really trying to make money with a blog will probably be more successful with a self-hosted blog. Getting a self-hosted blog may not be free, but still can be VERY inexpensive. You will need to pay for nothing more than a domain name ($10) and web-hosting (as cheap as a few bucks a month).

Getting a blogging platform

All 4 of the options listed are free. The first 3 options are the easiest, but the are also limited on features. If you are just trying to make an extra few hundred dollars from your blog, these options could work. But if you are really serious about trying to make good money from your blog, I recommend self-hosting your blog (which we talk about in the next section…).
Tumblr.com – This is probably the simplest blogging platform to use, but it also is the probably the least customizeable. So, it might be something good to start with, but it would be more difficult to build an income-generating website with it.
Blogger.com – Blogger is also very good, easy to set up, owned by Google, you can customize the theme, and the domain name includes “.blogspot.com” (in some people’s opinion a little less professional). Blogger continues to become more customizeable and currently has a lot more options than they did a few years ago.
WordPress.com – I like wordpress.com they are completely free, easy to set up, you can customize the theme, but other customizations are limited, domain name includes “.wordpress.com”.
WordPress.org – Wait, what is the difference between wordpress.com and wordpress.org? To put it simply WordPress.com is where you will go to set up a basic, easy blog with limited features. WordPress.org is where you will go to get a self-hosted wordpress blog. If you get to the point where you are serious about blogging and really want to make some money with it, you need to self-host your blog. Now I should mention that you don’t actually ever have to visit wordpress.org, if you use Hostgator as your host, they will be able to help you install wordpress on your selfhosted blog. Just follow the steps here.

How to setup a self-hosted blog

If you are going to be using one of the first three options above, you can skip this section.
If you are serious about blogging and are looking for the best way to customize your blog’s look and other features, then getting a self-hosted blog from WordPress.org is probably the best way to go. It is currently the top choice for most bloggers. It does require more work up front and does have small costs associated with it: buying a domain name ($10/year) and hosting your blog ($10/month).
One of the big advantages is that you can use your own domain name (i.e. yourblog.com). While this might not seem like a big deal, it is a lot easier for people to remember yourblog.com rather than yourblog.blogspot.com which is what you will be given if you use Blogger.
I will warn you, being a non-techie myself, this took me some time figuring out how to get my self-hosted site set up. WordPress.org has a great step-by-step guide for getting you set up. While it is more work on the front end, I am really glad I got good advice and did this at the beginning, than having to do it now.

Pick a Domain Name

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1. You should start by purchasing a domain name. Domain Samurai is a great tool that will help you enter in a keyword and then find a bunch of related domains that are still available. I would suggest going to for a .com rather than a .info or .us or anything else for that matter. It is just too easy for people to get confused. A .com is always going to hold more value than any other extension. For a simpler tool, just go to psychicwhois.com and find an open one. 2. Once you get it picked out, you need to find somewhere to purchase it. I bought my first few domains at GoDaddy.com and have bought the remaining ones from my hosting companies. While GoDaddy is about one of the biggest names out there, I can’t say that I recommend them because of some of their advertising campaigns that they run. I now recommend just buying the domain and hosting from Hostgator as it will make the whole process simpler. But if you already have a host, then Namecheap is a good and cheap way to buy a domain.

Pick a host for your blog

The webhost is the company that you pay to store all of your files for your blog. There are also a million web hosting companies out there. I don’t suggest just looking for the cheapest one, because a lot of these companies are not very reliable and your site might be down quite a bit. I like to go with the bigger companies who have a longer track record and are more established.
They may cost a dollar or two more a month when you are starting out and it is well worth it. I have hosted my websites with Dreamhost from the beginning, mostly because I knew a lot of people using them and I got a hosting package for about $7.00 a month.
I still host most of my websites at Dreamhost, but have moved this site to MediaTemple. The main reason was that since my livelihood now depended on the website I wanted a higher level of service from my hosting company. MediaTemple has been great in that regard, but as always it comes with a price. I am currently paying $150 a month for hosting with them.

Watch this video to find out which host is best for you!

(Added 01-05-10 – I am currently in the process of buying a website that is hosted on BlueHost, and after digging around the backend quite a bit, I am starting to think they are a better choice than Dreamhost. Their prices are slightly lower than Dreamhost, but they seem to have things a little better organized and create an easier experience for new users. I haven’t dealt with their customer service yet, so I can’t comment on that yet, but my overall experience so far leads me to like them a bit more than Dreamhost. For what it’s worth.)
(Added 05-04-10 – After using Bluehost a bit more and calling their customer service reps, I can safely say that I definitely like them more than Dreamhost. Just the fact that they have phone support gives them a leg up – but the rep I spoke with was very helpful. So Bluehost gets my recommendation for beginner hosting.)
(Added 04-04-11 – After more and more frustrating experiences with MediaTemple’s customer service I started looking for another host that I could scale up with. I still really like Bluehost – especially for the price, but the fact that they only offer shared hosting makes me hesitant about hosting my sites that pay my mortgage each month. After looking at Hostgator‘s site it became very clear that they are a host that you can start with for as cheap as $4/m and they also offer much more thorough hosting packages as your site grows. I had heard great things about them from others, so I figured I would check them out. I called them up and asked a bunch of questions and I was surprised to find out that even though they cost a fraction of what MediaTemple costs, they have some features that MediaTemple didn’t.I opened an account with HostGator and used the chat feature to get help 2 different times and I was very pleased with their knowledge and helpfulness each time. Honestly, I was so impressed that I am getting started on moving many of my sites over to Hostgator. I will let you know how things progress…)

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